Sunday April 28th, 2024
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Egyptian Label MARAM Drops New Technicolor Grunge Capsule Collection

Drop the Miu Miu bestie, it was never worth it.

Farida El Shafie

Egyptian Label MARAM Drops New Technicolor Grunge Capsule Collection

Family heirlooms do not merely connote ruby rings and sapphire necklaces. What constitutes an heirloom piece has far surpassed the feeble jewellery box (trust us bestie, just because it occasionally sings doesn’t make it all the more special) and has grown to encompass vintage Louis Vuitton speedies and Burberry trench coats. Amidst the closet wars, the leather jacket becomes the most sought after item, being aired out carefully on a monthly basis, in order to preserve its studded sleeves.

“Cut in an oversized, nonchalant men’s 90s men’s fit and designed in a multitude of colourways, textures and prints, the biker is an ever-evolving essential in our universe,” Maram Aboul Enein, MARAM’s founder, tells SceneStyled. “Generless and effortlessly cool, the biker activates an unmatched power and total fearlessness. This generational piece is cherished and passed down with the magic of its eternal quiet confidence.”

The capsule collection boasts an array of metallic biker jackets that serve to encompass the armour-like aesthetics that continuously shape grunge genres. There’s a free-spirited aura that encapsulates the collection, channelling the same charm and openness Cameron Diaz displayed during her role in ‘Charlie’s Angels’.


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