Wednesday 7 of December, 2022
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UAE’s Topic-based Social Platform ASKWHO Raises $1 Million

Founded by Michael Askew and Matthew Gaziano, the platform has won acclaim for its cetralisation of mental health and community-building.

Farida El Shafie

UAE-based social media platform, ASKWHO, has just landed a $1 million investment through a collective of angel investors in its most recent round of funding.

The initiative centralises mental health and community building, furthermore, encouraging users to interact and partake in group discussions. The stratification of group discussions through common interests allows for more fruitful discussions and relationships to materialize and the familiar medium of a social media interface makes this innovative approach less daunting. This morale-boosting format foregrounds a strong sense of belonging; permitting users to share tips, life updates and cultivate new knowledge.   

For Micheal Askew, co-founder CEO of ASKWHO, platforms analogous to ASKWHO are important in curating social collectives. “Communities are so important and they have been around since the beginning of time,”he said. “So, we want to provide our users with a home from home, a place they can belong to and depend on. We alleviate the pain points caused by current social media applications and promote doing more together in real life. Indeed, ASKWHO is the result of years of hard work, research, iterations, and countless hours of speaking to people through interviews, surveys, and focus groups,” he added, critiquing the detachedness of mainstream social media. 

This new influx of funds will enable ASKWHO to continue expanding within the region “We’re excited to continue our growth and build on our current success,” Matthew Gaziano, co-founder and COO of ASKWHO asserts. “We hope to become the region’s market leader in the social media sector,” he added, emphasising the enterprise’s spirited plans to utilise this funding when cementing their market presence.